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Description

A central player in the sales department, the sales management assistant occupies a key interface position with customers, the team and the manager. Beyond networking and managing agendas, how can we develop useful and recognized added value in this many-faceted position? This training offers sales management assistants the opportunity to delve deeper into three essential areas of contribution: customer relations, management of commercial performance, and leadership of the sales team.

Who is this training for ?

For whom ?

Any service assistant or sales department wishing to increase their efficiency within their team. Sales management assistant, assistant to the sales director.

Prerequisites

None.

Training objectives

  • Bring all your added value to commercial action
  • Develop a customer-oriented mindset on a daily basis, internally and externally
  • Contribute to winning new customers
  • Actively contribute to the management and animation of the sales team
  • Training program

      • Identify your current contribution and possible areas of development to enhance your role.
      • Take into account the needs and expectations of your various stakeholders.
      • Reconcile and prioritize its priorities: those of the client, the team, the manager.
      • Organize and manage the information necessary for the activity.
      • Scenario Case study of priority management .
      • Optimize connections using the 'customer journey'.
      • Define a remarkable welcome, face-to-face and by telephone.
      • Structuring your customer interviews.
      • Write customer-oriented emails.
      • Scenario Exercise 'the journey of my customers'.
      • Understand the motivation levers of salespeople.
      • Optimize the effectiveness of team meetings, a convention, an event or seminar.
      • Promote the integration of a new member into the team.
      • Scenario Subgroup work.
      • Identify useful indicators.
      • Maintain the results dashboard.
      • Contribute to the analysis.
      • Monitor the current affairs, alert on deadlines.
      • Scenario Commercial action plan tool.
      • To discover a subject related to your training: an e-learning module 'Managing stress'.
    • 1060
    • 14 h

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